about us
MSS is a full-service market research agency. We design, implement and deliver all types of research projects; qualitative and quantitative, b2b and b2c.
MSS has been providing data and insights to a wide range of market sectors for over 40 years.
your market our research expertise
Marketing research is not just the collection of data, it is an evaluative and interpretive process.
MSS provides clearer insight into your market by taking a different view, giving you the wider perspective to aid your business decisions.
We combine our expertise with an extensive range of research techniques and analysis tools to bring you the most penetrating insights into your market.
MSS designs the most appropriate research project to meet your objectives for your market, including: U&A studies, customer satisfaction, NPD, advertising pre-testing, campaign tracking, customer profiling and customer segmentation.
design & deliver
We offer a full range of qualitative and quantitative research techniques.
CATI (telephone interviews)
Consultancy
Data processing
Depth interviews
Focus groups
Hall tests
Home, street and exit interviews
Mystery customer visits/calls
Online and postal surveys
interpretation & evaluation
Once we have analysed the data, we interpret the results and deliver conclusions and recommendations in a clear and inspiring verbal presentation.